Gordon WatsonAfter nearly four decades in real estate, Gordon Watson shares why waiting for perfect conditions is the fastest way to miss out on wealth-building opportunities. With rising rents, tight inventory, and increasing barriers to entry, today's market rewards those who act decisively. Learn why smart investors are positioning themselves now for long-term appreciation and equity growth.
Gordon WatsonWhen it comes to selling, most homeowners fixate on one number: the appraisal. But here's what they don't realize—appraisals are backward-looking. They compare your home to properties that sold under different conditions, different seasons, and different buyer motivations. None of those homes are exactly like yours. Market value tells a different story. It answers the question that actually matters: How are buyers responding to your home today? Are you getting showings? Positive feedback? Or silence? The market doesn't lie—and learning to listen to it is the difference between a home that sells and one that sits.
Gordon WatsonSelling your home without an agent might seem like a smart way to save on commission—but is it costing you more than you realize? With over 4,000 homes sold, Gordon Watson explains why FSBO sellers often net less and how the right agent can change everything.
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