Why FSBOs Often Leave Money on the Table (And How a Great Agent Can Fix That)

By Gordon Watson

After selling over 4,000 homes in my career, I’ve had countless conversations with sellers who started as For Sale By Owners (FSBOs) and eventually called me after months of frustration. I get it, on the surface, saving the commission sounds appealing. But what most sellers don’t realize is that selling a home isn’t just about putting up a sign and waiting for the right buyer. It’s about pricing it correctly, marketing it effectively, negotiating powerfully, and navigating a sea of legal and financial details that can easily cost you more than the commission you thought you were saving.

A good real estate agent knows how to position your property for maximum exposure, attract qualified buyers, and negotiate offers that protect your interests and your bottom line. The truth is, homes listed with experienced agents consistently sell faster and for more money than FSBOs. Why? Because we bring strategy, relationships, and decades of market knowledge to the table. So, before you take on the stress and risk of selling your home alone, talk to someone who’s done it thousands of times. It could be the smartest financial decision you make in the entire process.