Lead generation strategies
Identify where your next listings and buyers will come from. Explore prospecting, referrals, and database follow-up, then set weekly activities and appointment goals for your 2027 plan.
Bigger Together • WatsonPowers • Dallas, Texas
Spend the day with Gordon and Steve and leave with your 2027 business plan completed.
Register HereGroup rates available. Contact Steve or Gordon at 844 332 6193.
The dateNovember 4, 2026
Wednesday
The time8:00 AM – 4:00 PM
Dallas local time
The settingThe Adolphus Hotel
Dallas, Texas
Build your plan for 2027
We will be discussing
Branding & Social Media
Clarify what makes you the agent clients should choose. Plan content around local market insights, client questions, and your expertise to build trust and start more real estate conversations.
How to incorporate AI in your business.
Explore ways to use AI for listing descriptions, social content, client follow-up drafts, and daily planning. Identify tasks you can streamline while keeping your voice and reviewing every output for accuracy.
Staffing & Scaling
Decide what to delegate and when your business is ready for support. Map out roles, repeatable processes, and accountability so your next hire helps you serve more clients consistently.
How to increase your profitability
Look beyond sales volume to what your business actually keeps. Review lead costs, operating expenses, and income goals to identify opportunities to improve your margins and plan your spending.
Much more!!
Bring the pieces together into your completed 2027 Business Plan. Set priorities, define measurable goals, and outline a practical action schedule to guide your real estate business throughout the year.
Meet Gordon & Steve
Co-Founder & Coach
Gordon Watson
40 years in real estate. 30 years coaching agents.
Gordon Watson is a real estate leader, coach, speaker, and entrepreneur with more than 4,000 personal transactions and 70,000 live coaching calls. Since beginning his real estate career in 1986, he has built his approach through real conversations, appointments, negotiations, listings, and closings.
Gordon helps agents strengthen their prospecting, appointment-setting, and accountability habits. He turns decades of experience into practical strategies for building a consistent, profitable real estate business.
Co-Founder & Coach
Steve Powers
#1 in a 700-agent company for 7 years in a row!
Steve Powers, co-founder of WatsonPowers, helps real estate agents become top producers and teams become market leaders. With over 80,000 coaching calls and 4,000+ homes sold, he brings firsthand sales experience and practical business strategy to his coaching.
A featured speaker at industry events such as the Power Up Summit, Steve specializes in team building, recruiting, and the luxury market. His experience helps agents sharpen their market position, build stronger systems, and plan for profitable growth.
An inspiring place to come together
Meet us at
The Adolphus Hotel.
Dallas, Texas
A memorable setting for a day focused on strategy, systems, and results. Join WatsonPowers on November 4, 2026.
Leave with your 2027 plan.
November 4, 2026 · The Adolphus Hotel · Dallas
Event admission: $99
Group rates available. Contact Steve or Gordon at 844 332 6193.